The New York Times has a story today (9/7/11) by Jeff Zeleny about how both sides are branding Obama: The White House is in the midst of rebranding the president as a pragmatic problem solver prepared to set aside ideology to address a compelling need (see last week's concession on ozone regulations), a reasonable man in an era dominated by extreme views. I'm not sure that qualifies as "rebranding"–I think that's been the Obama "brand" all along. More worrisome is the notion of "pragmatism" here. It's not clear whether the White House offered the ozone rule as evidence of Obama's [...]